Natural Cycles, an app which is cleared by FDA, touts itself as digital contraception, an important part of femtech.
Natural Cycles, an app which is cleared by FDA, touts itself as digital contraception, an important part of femtech.(Photo: iStockphoto)
  • 1. Understanding Digital Contraception
  • 2. How ‘Natural Cycles’ Works?
  • 3. The Science Behind Tracking Your Cycle
  • 4. What Went Wrong?
  • 5. Beyond Digital Contraception
Digital Contraception and How It’s Soon to Become a $50Bn Industry

Female biology may not be rocket science, but keeping track of menstrual calendars is not always the easiest thing either. Raise your hand if you agree with me, or so asked the tech world before plunging itself headlong into a field now termed ‘femtech’. Femtech, in simpler words, is an assertion that the female reproductive system is often a complex, moody thing and technological assistance can go a long way in helping us understand it.

Consider exhibit A - a paid mobile application called Natural Cycles. Developed by a former CERN physicist Elina Berglund, it claims to be “highly accurate” when it comes to preventing pregnancies.

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